Bowtied Amazon's Weekly Round Up - 09032021
The latest news in Amazon, DTC, and Digital Marketing
Welcome Bowtied Amazon’s weekly round up. Each week, I plan on sharing the top articles, blogs and research that I’ve come across. If you are looking to stay up to date on the latest trends around e-commerce, this is the place for you.
Amazon
Amazon Ad Types: A Complete Guide for Marketers - Advertising on Amazon can be intimidating and understanding each ad unit is hard. This guide from Search Engine Journal makes Advertising on Amazon a lot easier to understand.
Amazon Advertising Spurs Growth Of Dedicated Agencies Want to sell on Amazon, but don’t know how to advertise? There is an industry of Amazon Advertising agencies popping up to support your needs.
25 Amazon Aggregators Raised at Least $100M Amazon businesses are a hot commodity and aggregators and looking to scoop them up. What is an aggregator? We have the answer coming in a post next week.
DTC & Digital Marketing
Shopify Releases Average Conversion Rate by Industry - Wonder how your competitors are performing?Shopify is here to help with Industry Benchmarks.
Worldwide e-commerce continues double-digit growth following pandemic push to online - Following a major shift to online retail in 2020, retail e-commerce sales will continue to grow by double digits through 2023.
10 Features of Effective Facebook Ads If you need help optimizing your Facebook advertising campaigns, this list from News Anyway is a great place to start.
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