As someone who just got accepted to Seller's Central, this has helped a bunch in wrapping my head around using Amazon as a platform. After going through @BowTiedPlankton's substack I've pinned down a product that I'm private labeling/launching a brand for as my first go. Leaning towards using MCF through Amazon as my primary means of fulfillment (paired with Shopify). Are there additional drawbacks to consider with MCF as a primary fulfillment model? I'm guessing there's also a risk of Amazon taking down your listing as with any product, but think it's a better model to start on as you also have Amazon as a channel to sell through as well (instead of finding a separate 3PL - then adding an Amazon listing AFTER). Or, would you recommend someone stick to FBA first?
MCF is a good model, although I have kept my fulfillment methods separate between Shopify and Amazon.
If you are warehousing the inventory yourself, you should self-fulfill to see what type of demand is available for your product. I am a big believer in FBA, but don’t take the expense unless you have a high degree of confidence that the item will sell.
As someone who just got accepted to Seller's Central, this has helped a bunch in wrapping my head around using Amazon as a platform. After going through @BowTiedPlankton's substack I've pinned down a product that I'm private labeling/launching a brand for as my first go. Leaning towards using MCF through Amazon as my primary means of fulfillment (paired with Shopify). Are there additional drawbacks to consider with MCF as a primary fulfillment model? I'm guessing there's also a risk of Amazon taking down your listing as with any product, but think it's a better model to start on as you also have Amazon as a channel to sell through as well (instead of finding a separate 3PL - then adding an Amazon listing AFTER). Or, would you recommend someone stick to FBA first?
MCF is a good model, although I have kept my fulfillment methods separate between Shopify and Amazon.
If you are warehousing the inventory yourself, you should self-fulfill to see what type of demand is available for your product. I am a big believer in FBA, but don’t take the expense unless you have a high degree of confidence that the item will sell.